Metal Hammer

Overview

Countdown for New Years of 2011. Will the world end in 2012?

Achievement

Interactive New Year's countdown microsite built around the '2012 end of the world' theme for Metal Hammer DE.

Outcomes

• ◆ Built as a themed interactive experience — audience-specific tone (heavy metal + apocalypse) executed as a polished web product
• ◆ Fast turnaround, event-driven brief

Technologies